S
Sivix Data stories
April 2026 · 9 markets · shelf data

Bottled water
prices are
far apart.

Across nine Eurozone markets, bottled water medians range from €1.09/l in Slovakia to €2.77/l in Finland, even where tap water is already excellent.

SPAR still water 1.5l — €0.167/l
Radenska Classic 1l — €0.77/l
Evian 0.75l glass — €3.65/l

Median market gap

153%

between the cheapest and most expensive medians

9 Eurozone markets · median bottled water prices · Sivix shelf data

Shelf price examples

Selected bottled water SKUs · price per litre

Evian 0.75l glass€3.65/l
Evian 0.75l€3.52/l
Evian 1.5l SK€1.73/l
Evian 1.5l SI€0.99/l
Xtra sparkling 1.5l€0.63/l
SPAR still water 1.5l€0.17/l

Water prices are
all over the map.

Slovakia €1.09/l Spain €1.19/l Slovenia €1.33/l Germany €1.92/l Greece €2.30/l Finland €2.77/l

Market median range

€1.09/l to €2.77/l

Across these markets, medians do not line up neatly by geography or income.

Annual cost

€949

for 1 litre a day

At Finland's median price, buying 1 litre of bottled water each day adds up to about €949 a year.

Why?

01

Legacy habits

In parts of Southern Europe, bottled water became routine years ago and the habit still matters.

02

Premium positioning

In Northern Europe, sparkling preference and premium positioning push category prices upward.

03

Bottle size effect

Small bottles cost much more per litre, even when the brand and water are the same.

Numbers don't lie.

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